analytics
You should not have to guess how the season went.
Revenue, utilisation, repeat rates, and the trips that actually make money — from the operation itself, not from a spreadsheet you rebuild every winter.
Everyone knows their best month. Almost nobody knows their best trip
You can feel a good season. What is harder is knowing which trip type earns after guide pay, which guide fills their days, and how many clients came back — because answering that has always meant a week of reconstruction.
The operation already holds it. The job is showing it back plainly enough to change what you do next season.
what it does
The whole of it
Revenue, by anything that matters
By trip type, guide, water, month, and source. The number and what produced it, side by side.
Guide utilisation
Who is full, who has room, and where the rotation is quietly lopsided. Useful in June, not just in review.
Repeat and returning clients
How much of the season is people who came back. The single number that most predicts next year.
What a trip really earns
Revenue after guide pay and the costs attached to the trip, so the popular trip and the profitable trip stop being assumed to be the same one.
Pace against last season
Bookings on the board versus this date last year, while there is still time to do something about it.
Exports, no gatekeeping
Every view exports. If you want to do your own analysis, the data is yours to take.
proof
Operations running on Brindlechute today
next
The rest of the platform
Payments and payroll
Take payment however your clients want to pay, pay your guides without a Sunday night spreadsheet, and keep every card fee you already negotiated.
Clients
One record per person, with every trip, payment, note, and message on it — and a portal that handles the paperwork so your first conversation on the water is not about forms.
Trips and scheduling
Every trip, every guide, every location on one calendar — day trips and multi-day camps in the same view, because they compete for the same people and the same boats.
Ask us the question you cannot answer today
Bring the thing you wish you knew about last season. We will show you where it comes from.